Using Product 3D Modelling in Marketing

While 3D product modelling can be an effective, low-cost marketing strategy for a wide range of physical products, from tech products to even food.

As consumer demands change and more business owners are looking for differentiating factors with their brand, it’s becoming more common to see companies that do things differently.

One way they’re doing this is by using 3D modelling and printing in their marketing strategies. By incorporating 3D products into your strategy, you give yourself the unique opportunity to create special effects.

Benefits of 3D modelling in marketing your business/product

3D modelling is the next big thing in marketing. It has already been used in several successful campaigns around the world, and it has shown great results. 3D modelling is more than just a visual way of depicting your product or brand. In fact, it can be used to tell a story in a way that isn’t possible through any other medium. Using 3D models to market your business or product will allow you to build a relationship with customers on a much deeper level than before. You will gain their trust and make it easier for them to choose you over your competitors.

Do’s and don’ts of using 3D modelling in your marketing strategy

3D modelling is a popular marketing tool that can help you create realistic images of your product. It helps you gain customer trust as it highlights the quality and actual size of your product. 3D modelling also helps in reducing the time and cost of manufacturing prototypes before getting the product manufactured. 3D modelling has become a versatile tool for businesses to market their products. Here are some do’s and don’ts of using 3D modelling in your marketing strategy.

# DO

-Showcase your product in a larger context by creating a virtual environment where customers can navigate around freely.

-Use 3D models for online games, mobile apps, or virtual stores.

-Make sure that you use the correct type of 3D model that best suits your needs.


-Use 3D models for logos, flyers, brochures or other design projects.

-Create your own logo in a 3D modelling software like SketchUp or Maya.

What are some other cool uses for 3D models?

Today, 3D printers are used to create all sorts of items, including cars, planes and even guns. Some people have even used them to make human organs. But there are plenty of other uses for 3D models that you might not be aware of yet. Here are some of the best ones:

-Prototypes for new designs

-Print an object and give it to a friend as a gift.

-Create a game level for a game such as Minecraft.

-Use it in a PowerPoint presentation.

-Use it as part of a product demonstration on Youtube.


3D product modelling can be a powerful tool in marketing your business. With this technology, you can create realistic images of your products and show potential customers what they are going to receive before it is actually delivered. This will give them confidence in the quality of your products and set you apart from competitors that don’t use this type of marketing strategy.

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